BA (Hons), FHEA
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- BA (Hons) Fashion Communication
BA (Hons) Fashion Communication
Behind every successful campaign or publication lies communication. On BA (Hons) Fashion Communication, you'll learn how to keep up with this £26 billion UK industry while creating your own creative visual identity.
- Duration: 3 or 4 years full-time
- Placement year: Optional 1 year
- Course code: W111 (UCAS)
- Institution code: A66 (UCAS)
- Duration: 3 or 4 years full-time
- Placement year: Optional 1 year
- Course code: W111 (UCAS)
- Institution code: A66 (UCAS)
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Overview
Behind every successful fashion campaign or publication is a team of top communicators, working tirelessly across the diverse and rapidly evolving areas of marketing, branding, PR, styling, social media, and trend prediction, which fuels the £26 billion British fashion industry.
BA (Hons) Fashion Communication course information
Our BA (Hons) Fashion Communication course will help you to become part of this rapidly growing and exciting aspect of the fashion industry.
On BA (Hons) Fashion Communication, you’ll gain theoretical and practical skills by exploring the process behind creating effective and responsible fashion communication. You'll create forms of still and moving image and develop visual identities using the latest creative software. The course will help you to understand the theory and thought process behind everything from creating a narrative for an image or campaign, to building a brand identity.
Great fashion communication requires collaborative thinking and teamwork. In AUB’s creative community, you'll be introduced to, and encouraged to work with, students on other BA (Hons) courses, including Fashion, Commercial Photography, Textiles Design, Film Production and Make-up for Media and Performance, so the opportunities to collaborate and apply your skills are limitless. This will also allow you to gain confidence is creatively directing others to realise your own vision.
According to the British Fashion Council, the UK Fashion Industry supports 797,000 jobs. With a degree from AUB, you'll be able to make your own unique mark in this exciting space.
Our teaching and technical staff are exceptional. They're inspiring teachers, industry practitioners, technicians and researchers who are here to support you with your studies and help you to achieve outstanding outcomes.
Placement year
All undergraduate courses at AUB offer an optional placement year, to be taken between your second and third years of study.
If you’re unsure about this optional placement, you don’t need to decide now. Once you’re here and studying with us, the course team will discuss the placement options with you, so when the time comes, you can make a decision that’s right for you.
Exchange and international summer programmes
Students on BA (Hons) Fashion Communication have the chance to broaden their horizons through exciting exchange and international summer programmes. These opportunities allow you to study abroad at one of our brilliant partner institutions, experience different cultures, and enhance your academic journey.
Student gallery
Meet the BA (Hons) Fashion Communication course team
BA, MA RCA
Fashion Communication is all about making content and campaigns for brands. We encourage students to explore a plethora of omni-media content platforms and tools (analogue and digital) to create innovative and responsible campaigns and other communication outcomes. Our students develop a research-led and problem-solving approach to understanding the DNA of fashion brands and consumer behaviour, which encourages students to create relevant and responsible campaign activations.
Chat to a student
Our student ambassadors are here to answer any questions you might have on university life, our courses and all things AUB.
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Studios and resources
Teaching and learning
The course combines both independent learning and taught sessions throughout all levels.
Each unit is assessed separately, and the assessment forms part of the unit. Assessment both provides a measure of your achievement, and also gives you regular feedback on how your learning is developing.
What our BA (Hons) Fashion Communication graduates are doing
Students studying BA (Hons) Fashion Branding and Communication achieve great things, including roles such as:
- Senior Brand Marketing Executive – Kurt Geiger
- Senior Social Media Manager – Social Coast Social
- Graphic Designer – Flannels
- Senior Graphic Designer – The Telegraph
- Freelance Creative Director
- Production Coordinator – Fjallraven
- Senior Events Assistant – British Fashion Council
- Styling Coordinator – Moss
- Stylist Club Assistant – Harvey Nichols
- Designer – Disney
- Senior UX/UI Designer – SoBold
- PR Executive and Fashion Scout – Felicities PR London
- Buying Admin Assistant – Reiss
- Merchandising Assistant – All Saints