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Zhu Zheng
Zhu Zheng
Zhu Zheng
My practice centres on illustration-driven visual development, with a strong focus on refined imagery, visual impact, and game aesthetics.
I am particularly interested in creating polished, immersive visuals that combine character presence, atmosphere, and narrative elements. Influenced by game art and cinematic imagery, my work often explores world-building and emotional tone through detailed compositions.
Alongside commercial-oriented practice, I also pursue personal artistic exploration, using illustration as a space to experiment with visual language while maintaining professional clarity and relevance.
Plans after degree
After graduating, I plan to work in the games industry, focusing on key visual development for promotional materials such as PVs, as well as character design. Alongside studio-based work, I will continue my personal illustration practice and undertake freelance illustration projects, balancing industry experience with independent creative work.