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BA (Hons) Illustration
On BA (Hons) Illustration, you'll experiment, test and develop your creative practice, set in our dynamic studio environments to create rich visuals through eclectic image-making.
- Duration: 3 or 4 years full-time
- Placement year: Optional 1 year
- Course code: W220 (UCAS)
- Institution code: A66 (UCAS)
- Duration: 3 or 4 years full-time
- Placement year: Optional 1 year
- Course code: W220 (UCAS)
- Institution code: A66 (UCAS)
Featured quick links
Overview
Illustration is a way of seeing and understanding the world around us.
BA (Hons) Illustration course information
In our dynamic studio environments, you’ll learn to experiment, test and develop your illustration practice. You can explore a range of processes and strategies from drawing, painting, and printmaking, towards photographic image, digital painting and image, moving image and motion graphics, CGI, interactive media and more!
On BA (Hons) Illustration, you'll learn to experiment, test, and develop your work through the diverse world of illustrative practices in our studio environments.
Placement year
All undergraduate courses at AUB offer an optional placement year, to be taken between your second and third years of study.
If you’re unsure about this optional placement, you don’t need to decide now. Once you’re here and studying with us, the course team will discuss the placement options with you, so when the time comes, you can make a decision that’s right for you.
Level 4 (first year)
Level 4 is all about experimentation and taking creative risks as you're introduced to the diversity of illustration.
The emphasis is on learning through gaining practical experience and critical reflection, in order to form your own unique visual vocabulary. You’ll attend workshops led by our dynamic group of tutors, as well as visiting lecturers with expertise in specialist areas.
You'll undertake independent learning to help you develop ideas and outcomes through ongoing studio practice. You’ll test and discuss your ideas during tutorials and group critiques and benefit from regular formative feedback.
We encourage you to undertake independent research, evaluating and analysing your findings in relation to your Illustration practice.
Level 5 (second year)
At Level 5, your practice will become increasingly independent and critically reflective. You’ll develop a critical understanding of key concepts and principles. You'll consolidate your practice as developed through Level 4, with the addition of deeper technical and conceptual enquiry.
Level 5 units give you the opportunity to immerse yourself in the eclectic nature of image-making through exploring the synergy between traditional and digital modes. In doing so, we encourage you to challenge the parameters of your illustration practice.
You’ll be supported in the challenge of articulating your ideas through core strategies and concepts as they relate to audience and illustrative practices. In this process of further consolidation, you'll be encouraged to push the boundaries as they relate to your own developing practice. You will utilise your own bespoke technical framework, incorporating aspects as far ranging as printmaking to computer generated image The focus of this framework is dependent on the individual practitioner and the necessity of their practice.
In this exploration of the evolving contents for illustration and the individual place of your practice, you’ll learn the professional skills that provide the foundation for the development of an independent, audience-aware practice, ready for Level 6 study.
Level 6 (third year)
At Level 6 the emphasis is on professionalism, ambition and innovation. With the support of your tutors, you’ll be encouraged to manage your own practice, set your own goals and move into a position where you can solidify a post-degree context for your work.
Through the first part of your Level 6 experience, you’ll identify the subject matter and contexts that influence and position your practice. You'll be encouraged and supported with locating your work within an external audience; considering the possibilities of what you do as sustainable post-degree practice.
The decisions you make and the direction you discover will then be developed, tested and refined within the Major Project and Professional Practice units.
You'll be encouraged to relate your research and learning to your professional aspirations, to develop your own bespoke post-degree creative strategy. With this goal in mind, you’ll be supported in building a portfolio of work in specific awareness of your own potential career opportunities within the creative industries.
Our BA (Hons) Illustration students and graduates have gone on to win great things.
- Winner | D&AD New Blood, Wood Pencil Award
- Winners | Pictoplasma (#Secretsidekick)
- Winners, Highly Commended | The Macmillan Prize
- Winners, Highly Commended | The Cheltenham Illustration Awards, Student Award
- Winner, Bronze Award | Creative Conscience
- Second and Third place, shortlisted | Penguin Book Prize, Children’s Cover Award
- Finalist | Northern International Illustration Prize
- Finalist | Lauren Child's Illustration Awards
- Runner-up | Batsford Art Prize: Illustration
- Highly Commended | Carmelite Prize
Student gallery
Want to know more about the kind of work our students are working on? Browse the gallery below to explore the work of our current BA (Hons) Illustration students.
Meet the BA (Hons) Illustration course team
You can find out more about our talented and experienced BA (Hons) Illustration teaching staff by exploring their profiles below.
Chat to a student
Our student ambassadors are here to answer any questions you might have on university life, our courses and all things AUB.
Chat on UnibuddyStudent Stories
Application process
Once you've found the perfect Undergraduate course, you can apply to study via UCAS, including direct entry applications to second and third year.
When applying through UCAS, use the institution code A66 for courses taught at Arts University Bournemouth. For courses based at Bournemouth and Poole College, use code B49. We'll then use your completed UCAS form to make decisions about your application. You can find out more on entry requirements in our apply section.
When you apply to one of our courses, it's important that you help us get a good picture of both you and your work – so you'll need a great personal statement. We want to know more about why you're interested in the course, your key influences, and what you hope to do after your studies.
If you're invited for an interview, many of our courses will ask to see a portfolio of your work so we can get more insight into your ideas and abilities. To help you, we've created guidelines outlining what we expect from your portfolio for each course.
The fee that you pay the Arts University Bournemouth provides the necessary equipment and training for you to complete your course.
You may also choose to buy some items of personal equipment such as a laptop or tablet computer, but this is not required; desktop and laptop computers are available for you to use in common study areas, including a loan system in the Library.
If you decide to undertake an optional placement year, the tuition fee is £1,850. This is subject to inflationary increases based on government policy, and providing you progress through the course in the normal timeframe (no repeat years or breaks in study).
For the majority of our courses, we'll ask you to digitally submit a portfolio as part of the application process.
Portfolios should show examples of your work – both finished and work in progress – that demonstrate your interests and skills. We expect to see around 10 slides/images in your portfolio that shows your identity as an artist.
If we ask for a digital portfolio then we'll give you 30 days to submit it. Sometimes we'll need a portfolio submitted quickly if there's a UCAS set deadline approaching, but if you need more time, just let us know and we'll try to help.
We've created specific portfolio guidelines for each of our courses, you can take a look at these below.
If you've applied to study an online postgraduate (MA) degree, please refer to the AUB Online portfolio guidelines.
This course will require you to attend an in-person audition and/or interview. If you're invited to one, you'll be given at least 10 days notice.
Meet our Industry Patron – Lush
Meet the Industry Patron for BA (Hons) Illustration – Lush.
For the past 25 years, Lush has pioneered intricate pictorially exciting products such as the fizzing bath bomb, shower jellies and shampoo bars.
Lush places emphasis on the visual and material quality of sustainable final design, building integrated uncomplicated visual statements in antithesis of over-packaging and waste packaging.
Studios and resources
As a BA (Hons) Illustration student, you’ll work in a combination of multi-use studio spaces and tutorial areas.
You’ll benefit from access to a number of University facilities, such as specialist print areas, workshops and lecture theatres.
Teaching, learning and assessment
Learning is through intellectual enquiry, research and practice. The course outcomes are met by deploying a wide variety of teaching and learning methods supervised by members of the team, visiting support staff, practitioners and consultants from industry.
Each unit is assessed separately, and the assessment forms part of the unit. Assessment both provides a measure of your achievement, and also gives you regular feedback on how your learning is developing.
In consultation with the Course Leader, Level Leaders are responsible for co-ordinating individual units of study, and for selecting appropriate methods of delivery according to subject matter and the student experience.
The study time allocated to each unit in the course incorporates a balance of formal teaching, tutorial support and independent learning.
Theoretical, contextual, studio and professional practices are embedded within all units. This integration dissolves the artificial barriers between these forms of engagement, such as recognising theory in making, allowing you to fully realise your potential and truly understand the rich relationship between these elements of practice.
The course is structured progressively to provide increased opportunities for independent learning as you reach the later stages of the course. The promotion of independent learning reflects your anticipated maturity as a student and allows you to direct your learning towards individual goals.
Importance is placed upon you acquiring the skills to be able to learn independently and to develop a critical awareness. This is facilitated through a variety of learning and teaching methods such as tutorials, group critiques, discussion groups, peer learning activity, projects, lectures, workshops, seminars, study visits, demonstrations, skills-based workshops, educational visits, on-site learning, ‘live projects’, learning agreements, exhibition and group presentation.
Contact hours include all scheduled teaching sessions, but also supervised time in the workshop or studio. In line with national guidance, we include in our calculation of contact hours all the time which is scheduled in the studio for independent study which is also supported by staff (either academic staff, or technicians).
The information provided below gives the proportion of your study time which constitutes contact hours. Where there are optional routes through the course, we have used the figures for the most popular option.
For every unit of your course, we'll inform you of what you're expected to learn; what you have to submit; how your work will be assessed; and the deadline for presenting your work for assessment. This is made available through Unit Information, which is on your course blog.
You'll receive a final mark for each unit in the form of a percentage, which will be recorded on your formal record of achievement (transcript). Each component of assessment is graded using a notched marking scale, whereby only certain marks are used within each grade. The only marks available within any ten-point band are *2, *5 and *8 (e.g. 62, 65, 68). These marks correspond to a low, mid, and high level of achievement within each grade band.
All learning outcomes must be passed to successfully complete the unit.
On successful completion of your Honours degree course, you'll be awarded a degree classification based on your unit marks. The final classification is determined using all unit marks at Levels 5 and 6 using two different algorithms, which are detailed in the HE Student Regulations. If the two algorithms produce different results, you'll be awarded the higher class of degree.
If you have joined Level 6 through either the Recognition of Prior Learning (RPL) route or having completed a Foundation Degree (FdA), the final classification is determined using only your unit marks at Level 6.
For further information on assessment, progression, awards and classifications, please visit viewpoint.aub.ac.uk.
What our BA (Hons) Illustration graduates are doing
Our graduates are working within the creative industries across a range of diverse visual art and design practices.
Our BA (Hons) Illustration graduates have created:
- Children's book illustrations for Penguin, Puffin Books, Macmillan, Nosy Crow, Little Tiger Books, Ladybird, and Flying Eye.
- Illustrations for esteemed authors such as Philip Ardagh, Enid Blyton and David Olusoga.
- Editorial Illustrations for The Independent, The Guardian, Wall Street Journal, New York Times and Google.
- Advertising, campaign and promotional materials for Jamie Oliver, Carluccio's, Marks and Spencer, Siemens, Waitrose, Lush, J&B Whisky, Adidas, Sony, Walmart, and Google.
- Promotional materials and music videos for the music industry for artists such as Enter Shikari, Lice, Pip Blom, Weird Milk, Coach Party and Justin Bieber.
- Animated content, idents, shorts, music videos and graphics for media production houses such as Channel 4, BBC, Sky TV, Nick Jr, Adult Swim, and MTV.
- Jewellery, homeware, ceramics and textiles for Tate Modern, John Lewis, Peagreen, and Eudon Choi.
Our alumni are represented by illustration agencies including Jelly London, Folio Illustration, The Artworks, The Greenhouse and The Bright Agency.
You can find out more about what some of our BA (Hons) Illustration graduates are up to below – click on the alumni below to read more.
Tom Hovey – BA (Hons) Illustration
I loved my time at AUB. I had just finished a sequential illustration HND which was quite focused...
Emma Caswell – BA (Hons) Illustration
I decided to base my final project at AUB on multiple briefs for competitions and some self-directed surface patterns...
Liv & Dom – BA (Hons) Illustration
Liv & Dom didn’t really happen until the last couple of months of university...
Trips and visits
As part of BA (Hons) Illustration, you may also get the opportunity to take part in course trips, previous trips have included:
- London
- Stourhead
- Oxford
*These trips are optional and some may incur additional costs
The following Visiting Tutors also contribute to the teaching on the course:
- Joe Kessler
- Maria Midttun
- Erica Donovan
- Salvatore Rubbino
- Paper Cinema
- Richard Allen