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Commercial Photography Welcome Guide : Preparing for your course

We're delighted that you've chosen to join our creative community at Arts University Bournemouth. We can't wait to see what you'll create.

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Welcome to BA (Hons) Commercial Photography

Welcome to BA (Hons) Commercial Photography, and our named awards: BA (Hons) Commercial Photography (Advertising), BA (Hons) Commercial Photography (Documentary/Editorial) and BA (Hons) Commercial Photography (Fashion).

This welcome pack is designed to give you an idea of what to expect during the first weeks of your course. Please take the time to read it carefully and take particular note of the pre-course preparation. We hope that you'll enjoy a happy and productive time with us, and we look forward to meeting you in September.

A message from your team

Congratulations on joining the BA (Hons) Commercial Photography course at Arts University Bournemouth. You have an exciting time ahead of you! In this pack, you’ll find all the information that will allow you to prepare.

While making images is at the heart of this course and you will be creating photographs from the very beginning, developing your ideas through research and critical thinking is equally important.

As a photographer, you need to understand the value of looking as much as making. This means engaging with a wide range of visual material: photography, of course, but also film, art, design, fashion, advertising, and visual culture more broadly. Pay attention to how images communicate, how they are constructed, and how they influence the way we see the world.

We encourage you to be curious about the world around you. Follow current visual trends, explore contemporary photographers, and be aware of the cultural, social, and political contexts in which images are produced and consumed. Commercial photography does not exist in isolation, it responds to, shapes, and reflects wider visual culture.

Students who actively observe, question, and engage with their surroundings tend to produce the most thoughtful and compelling work. Developing this awareness early will support you in creating images that are not only technically strong, but also meaningful, relevant, and visually distinctive.

– Rob Payne, Course Leader

Before you join us

Our aim is simple: to help you begin thinking like a photographer before you arrive.

One of the most important skills you can develop is resourcefulness. The ability to create strong, engaging work using what you already have around you. This project has been designed to encourage exactly that.

You do not need specialist equipment, access to studios, or elaborate locations. Instead, we want you to observe carefully, think creatively, and make the most of your environment.

“You don’t take a photograph, you make it,” as Martin Parr once said. For this Summer Project, we’re interested in what photography means to you and how creative you can be when working within a simple set of constraints.

This is an opportunity to explore your ideas, experiment with your surroundings, and share your perspective with others. We will look at all submissions during induction week. This project is not assessed.

Good luck and enjoy the process.

The brief

You will create a mini project of 3–5 images.

First, choose one pathway to work within. Your images should relate to each other and show a clear idea, theme, or approach. If you can’t decide on one pathway, do multiple! These briefs are open to interpretation or you can make up your own.

Advertising

Create images that promote or communicate something.

You could:

  • Photograph an everyday object as if it were part of an advert
  • Create a strong, eye-catching image with a clear message
  • Think about audience, style, and purpose

Lifestyle approach:

You might create images that show a way of living or a feeling, rather than focusing on a product directly. For example:

  • A moment between people (friendship, leisure, routine)
  • A scene that suggests a mood, aspiration, or identity
  • A subtle, story-led image that could belong in a brand campaign

Documentary

Create images that observe and tell a real story.

You could:

  • Photograph a person, place, or small moment from daily life
  • Capture something honest or meaningful
  • Show a sense of narrative across your images

Fashion

Create a styled series of images.

You could:

  • Work with clothing, styling, or personal identity
  • Photograph a friend, or create self-portraits
  • Use location, light, pose, and mood to shape your images

Alternative approach:

You might choose to create styling without traditional clothing, using materials you can find around you such as:

  • Paper, card, or cardboard
  • Plastic or packaging
  • Recycled or found materials

This is an opportunity to be inventive and experimental with how fashion can be constructed and represented.

How to submit your summer project

Please submit your work in advance via email to Level 4 Tutor and Course Leader Rob Payne at rpayne@aub.ac.uk.

  • 3–5 images (JPEG format)
  • First name_lastname-1.jpg etc
  • Send as attachments
  • Include your full name in the file names and email subject

We will view all submissions during induction week.

Deadline: Tuesday 22 September 2026, 12.00

Once you've been sent your AUB e-mail address and password, you'll be able to use the Library online collections.

When you start the course, reading lists will be provided and you'll be shown how to access them. If you're feeling adventurous, here are some ebooks that you can find on the Library catalogue and view online. You don't need to purchase these.

Current student work

Have a look through some of the work our current students are producing to get an idea of the type of work you may be making on our course.

What to bring on your first day

On your first day bring along:

  • A notebook and something to write with
  • An electronic diary – this'll already be on your laptop/device
  • Your ID and documents for face-to-face registration (see the "Next Steps" tab for more details)
  • Your Registration Passport enclosed with your Welcome notebook

Digital capability

The nature of the course means that you may need to use your computer on and off campus. We therefore recommend that a laptop would be better than a desktop. Having an external monitor is a bonus; having a portable hard drive is essential (1–2 TB).

The course uses Adobe Photoshop and Premier Pro and is taught on Apple. They're also compatible on PC systems.

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Overview

We’re delighted for you to join us at AUB – we can’t wait to see what you’ll create.

Exterior of the North Building on AUB Campus, with the words "Arts University Bournemouth" going vertically down a purple background on one side. A couple of trees line either side of the pavement in the foreground.

Next Steps

Find out the useful dates and contact before you start here

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