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Image-making for Commercial Practice

  • Ages: 18+
  • Term: Spring
  • Length: 10 weeks


On this 10-week course, you'll explore the world of commercial image-making and prepare yourself to enter the marketplace.

To book your place today, simply click the 'Book Now' button to be taken to AUB's secure online store, where you can complete your booking. You can also sign up to our newsletter for short course updates.

What you need to know

Spring term 2025

Wednesday 5 February – 9 April 2025 (10 Wednesdays, 18.00-21.00)


Suitable for adults aged 18+.


Beginners or anyone with some experience who want to refresh or develop their skills further.

Experience or qualifications required

This course focuses on commercial practices rather than the process of image-making itself. Therefore, to benefit most from this course you’ll need to possess existing image-making skills or a practice that you wish to broaden for commercial use.

If you'd like to discuss if this course is suitable for you, get in touch with us: or 01202 363222.


Any additional costs

You'll need to provide some art materials and study equipment. This'll incur an additional cost if you need to purchase it for the course. See the 'What to bring to class' section below for full details.

Additional materials and resources will be provided by AUB and is included in your course fee.

  • Notebook and pens/pencils to make notes
  • USB flash drive
  • Laptop or tablet
  • Your preferred image-making materials; digital, analogue or both
  • Any existing works that you wish to feed into your commercial practice
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Suggested Suppliers

Information about resourcing specialist materials/consumables that you may need to bring these with you

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Short Courses FAQs – Evening and Weekend and Saturday Art School

If you have any questions about our Evening and Saturday Short Courses, you may find the answers in here.

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Short Courses booking T&Cs

Please read our Terms and Conditions carefully before booking onto our Evening and Weekend courses.

About this course

This exciting 10-week course is specifically aimed at image-makers of any level who are interested in applying their work within a commercial context.

This course is suitable if you're seeking to explore a commercial application for your image-making. This might be fine artists, drawers, painters, printmakers, illustrators, designers and more. You'll be guided towards those commercial outlets best fitted to your preferred practice and interests.

Throughout this course you'll be encouraged to delve into the world of commercial image-making. You’ll explore its many forms and genres, from editorial image-making, children’s book illustration and poster design, to packaging design, selling your own prints and more. Through a series of practical workshops, project-based sessions, and demonstrations, you'll learn how to develop your own style and wider practice within a commercial marketplace.

Delivered by Bridie Cheeseman, a commercial illustrator and artist with over 10 years' experience in the industry, the course will begin by visiting the history of commercial image-making. This'll allow you to explore and better understand the major commercial avenues and functions for visual arts.

You'll progress through a range of guided practical workshops and research tasks to explore and develop your own ideas, specialisms, and interests. Ultimately, this'll assist in finding a new commercial focus that aligns with your interests or current practice and setting you upon a career path based around your artistic skills.

  • Colour and composition theory
  • Fundamentals for communication in image-making
  • Exploring your practice through a new lens
  • Demonstrations and insights into famous artists' work and commercial outlets
  • Pricing your work
  • Putting together a portfolio
  • Creating mock-ups
  • Self-promotion and finding work, customers, or clients

At the end of the course you'll:

  • Understand fundamental commercial image-making principles
  • Have developed your own distinctive style
  • Be aware of a range of commercial outlets suited to your skills and interests
  • Be able to approach the commercial marketplace with confidence
  • Understand how to appropriately value and price your work within your chosen field
  • Be the proud owner of your own professionally curated portfolio that’s industry-ready
  • Be ready to present to clients and customers
  • Have increased confidence in your own skills and feel inspired
  • Have boosted creativity and imagination
  • Possess the foundations to continue creating beyond this course
  • You can request a certificate to confirm your achievements, providing you've a 100% attendance record. To request a certificate please get in touch with us at and confirm your name and the title of course you've completed

Will I be assessed?

No, there is no formal assessment. You’ll group share your work at the end of each session with the intention to support, inspire and encourage each other’s learning. 

As the course progresses your tutor will measure your overall performance and offer essential guidance and feedback, so you know how you're getting on.

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Beyond the course

This could just be the start of your creative journey! After this course, you could further your skills with another short course or look to the future and explore our creative qualifications that can prepare you to further your current career, enable you to retrain to an alternative career path or prepare you for future creative arts studies.

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More information about evening and weekend courses


Why choose AUB for your short course?

We're a first-choice provider of art and design short courses for anyone wishing to engage in art and design subjects in their spare time.

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Reasons to study a short course

There are plenty of reasons to consider studying a creative short course. Perhaps you want to retrain, learn new skills, or just have fun...

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How to book

Looking to book onto one of our Evening and Saturday courses? You’ll find everything you need to book your place here.

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