My work is a typographic attempt to bridge the gap between cultures and languages. Bringing people together through type design; combining majorly used scripts all over the world, in an attempt to design a language/font that can be read by everyone. Even if they can’t read all these languages.
Conventional approaches to the packaging of tea involve a rich and varied iconography. In this project I focused on the commodity itself, using the material qualities of tea as a way of providing distinctive branding and packaging. The value of the brand therefore emerges from the experiencing of tea rather than from making references to other cultural and historical artefacts, events or practices.