During his MA in Graphic Design, Rich investigated the notion of Tension through Force Dynamics – a branch of cognitive linguistics. Through this investigation he explored the use of metaphors and semiotics to express forces, which culminated into a typeface and interactive installation using Alfred Hitchcock’s Vertigo. Rich’s practice involves working across a range of projects, and includes the production of iOS Applications, CMS / HTML / Flash Websites, 3D and 2D Animations, Touch Screen interfaces right through to brand identities and printed publications.
Teaching: Visual Communication / Graphic Design / Digital Design Web Design, Motion Graphics, iOS Development, 3D Design Adobe Creative Suite Training Professional Practice: Freelanced for various compaines based in both London and Bournemouth, working on brands such as Virgin, O2, Ernst & Young. Work inlcudes iOS App development, Motion Graphics, bespoke Web Sites, branding and interactive installations. www.richhurst.co.uk
- MA Graphic Design
- BA(Hons) Graphic Design
- Foundation Diploma Art & Design
Rich is currently working on a photography based iOS application with Paul Allen, a Senior Lecturer in Commercial Photography. The application is intended to be used as a tool to explore photographic socio-technological practices and deferred gratification.
The scope and application of the project are still in active discussion, as new collaborations and interpretations assist in the future of the application’s dialog and development.
Rich continues to explore and develop his practice, with a focus on digital interaction, through various projects and collaborations with both industry professionals and academic colleagues.