On February 13th, AUB opened its doors to local businesses to encourage future commercial collaborations through EU match-funding and access to exemplary equipment and skills.
The event was curated by Adele Keeley, Senior Lecturer on the BA (Hons) Costume and Performance Design course, Daniel Cox, Knowledge Exchange Manager for AUB, and Lucy Devall, Innovation Officer at AUB, and included a panel discussion, campus tour, workshop and networking lunch. It concluded with a private viewing of The Creative Exchange exhibition, a showcase of collaborative projects between AUB and the industry.
The panel, composed of past commercial business collaborators, featured Pippa Reynolds and AUB BA (Hons) Fashion alumna, Lois Bosatta from the Royal National Lifeboat Institution (RNLI), Kate Johnson from Ecologic Developments and Ruhm, Chris Musselwhite from Treehouse Digital, and Chris Huxley, Course Leader for BA (Hons) Creative Events Management.
Between them, the panel highlighted having access student skills and industry standard facilities as just some of the many benefits for businesses. While the mentorship and development available to students in exchange for ideas, is as Pippa Reynolds rightly states – ‘a win, win both ways’.
After working on a commercial project with the RNLI, AUB alumna, Lois Bosatta, went on to obtain an internship – a prime example of how both parties can continue to benefit from such collaborations. Commercial partnerships offer many great opportunities for students and businesses alike, and is an essential part of the AUB teaching and learning practice.
Find out more about The Creative Exchange exhibition.