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RUHM

Building a customer-led design configuration tool. Supported by European Regional Development Funding (ERDF).

Ruhm is a start-up company based in Dorset that create design-led pre-fabricated spaces for outside the home. Based on a brand ethos which promotes the ‘live work movement ®’, Ruhm were looking for digital design support to build the brand and launch an interactive design configuration website that clearly communicated the benefits of their spaces and the ethos behind them.

Ruhm wanted a full-service provision, from concept artwork to website build and launch. In order to facilitate this, creative agency Templo were brought on board to manage the whole project.

Fifteen teams from final year BA (Hons) Graphic Design responded to the brief, pitching their ideas to Templo and the teaching team.

The best five were taken forward to a live-pitch with Ruhm and the winning team had their design taken on by Templo for concept development.

AUB Staff: Marion Morrison and Phil Jones

European Regional Development Funds

This project is supported through match-funding by the England European Regional Development Funds Growth Programme 2014-2020. This fund was established by the European Union to help local areas stimulate their economic development. This investment will help to support innovation, businesses, skills and employment to improve local growth and create jobs. For more information visit www.gov.uk/european-growth-funding.

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