Course Overview


Spring term: Tuesday 15th January – 19th March 2019

October 2019 – new dates coming soon



10 Tuesday evenings 6-9pm


Matthew Hughes



In this hands-on introductory 10-week course you will be provided with the fundamental skills-set to create relevant and creative social media content for your business that you can publish and share on the main social media channels, e.g. Facebook, Twitter, Instagram.

You will explore, identify and develop your understanding of time managing online activity and learn how to produce scheduled social media content.

You will learn how to build and improve social media reach, create adverts and gain followers, how to share and store data, receive online payments and construct your own online store.


  • Understanding the potential of social media
  • Creating concise relevant content
  • Understanding and building online reach
  • Time Management and content planning
  • Targeted ad’s. When, how and if to use them?
  • Data storage
  • Google Forms for data collecting/surveying/evaluating/online shop
  • Content refining