Study is divided across taught hours, studio and/or work environment time, and independent study.
Excellent professional and technical support is available and students are encouraged to experiment and work collaboratively on self-initiated projects. We expect students to spend an average of 40 hours per week on their studies, although it is likely that these hours will vary throughout the academic year.
Year 1 explains the communications industries and explores the skills you’ll need to make a career in them.
Year 1 introduces the diverse areas of visual communication; text and image, illustration, photography, typography. Students work with the course team in developing critical thinking and gaining an understanding of design methodology as well as learning to appreciate the importance of experimentation, creativity and risk taking.
Year 2 adds more skills to the mix including the importance of digital design. And you’ll have the chance to work in a creative business.
You’ll continue to develop skills and knowledge in digital media; designing for print and screen. The main focus is on gaining further insight into the broad subject discipline of visual communication alongside an increasing appreciation of design aesthetics. Students further develop conceptual skills, critical analysis, creativity and self-expression and work on a range of stimulating live projects.
Year 3 brings everything together as your practical skills are used to create relevant solutions for industry projects.
You’ll have the opportunity for to take greater responsibility for actively developing your career interests by locating your practice within contemporary discourses. It is intended to provide you with the opportunity to carry out extensive and specific research within your chosen focus and assist in the development of their practice.