By Bethany Lord- BA Illustration

A small project, alongside my final major project was to create a fresh new design for the KFC bucket that will con-temporise it and elevate it to true iconic status. Relevant to every family, celebrating all of the different families in life that can come together. A celebration of the bonds that tie us together and the values of hard work, hospitality, authenticity, integrity and generosity.

I created a limited-edition design, along with a housemate, celebrating the theme of coming together and celebrating team work and inclusivity. Celebratory, energetic and bold designs using KFC’s signature colours of red, black and white. Keeping it modern and interesting with exciting illustrations and a witty poem alongside.